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MEET THE NEW FACES of the GOT MILK? CAMPAIGN

Sarah HostetlerPublished: February, 2013

Three Girl Scouts from various cities in California win the photo contest

New GOT MILK? Girl Scouts
California Milk Processor Board (CMPB), the creator of GOT MILK?, and the Girl Scouts in California unveil winners of the GOT MILK-Girl Scouts photo contest., as they simultaneously displayed the three billboards on Feb. 8, in Oakland, San Diego and Los Angeles.

The three grand prize winners; Eleanor Massey, 7, from Los Angeles, Madison Glock, 6, from Northern California and Maria Isabella Burritt, 10, from San Diego each won camp scholarships, $500 and their own billboard in congratulations on their achievements. Each billboard, pictures all three girls and is displayed in each city they are from through the month of February, just in time for Girl Scout Cookie season!

"This contest commemorates the 15th Anniversary of the print campaign we launched with the Girl Scouts in 1997," said Steve James, executive director of the CMPB. "Eleanor, Madison and Maria Isabella are strong, healthy and confident young ladies who have demonstrated that they are great ambassadors for both GOT MILK? and the Girl Scouts in California."

Former ad from 1997

The GOT MILK? – Girl Scouts contest was open to all currently registered Girl Scouts in kindergarten through Grade 12 belonging to one of the eight councils in California. Each participant submitted a photo with a caption of no more than eight words answering the contest prompt: How have Girl Scouts and milk helped them become strong, healthy and confident?  The photo contest had more than 300 entries throughout the state.  The three grand-prize winners were selected from a pool of 24 semi-finalists, who also each won a camp scholarship worth $350 for their efforts. 

Here are the locations to view the billboards:

Downtown Los Angeles – First Street and Beaudry Avenue
Downtown Oakland - Grand Avenue and Broadway
Downtown San Diego – B Street and Eleventh Avenue





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